Men’s colognes top mens top men top men
Men’s top cologne brands are leading the way in terms of price.
Colognes have always been considered one of the more expensive fragrances, but they are starting to gain in popularity due to their popularity in women’s cosmetics, according to new data from brand analytics firm brandmetrics.
Men’s top men products have been consistently outperforming their female counterparts.
They are currently priced around the same as women’s top products.
This trend is expected to continue in the near future as the market matures and companies learn the benefits of selling to women.
The most recent data from the brandmetric firm showed that the median price of men’s top-selling men products was around $30 while the median for women’s products was about $22.
Men have also seen more men wear cologne products, with nearly a quarter of all men surveyed wearing colognies.
This trend is likely to continue with the introduction of new brands that will bring more variety and style to the market.
For more on this topic, read our exclusive feature on the biggest men’s fragrains.
Featured image credit: Kunal Kumar / Flickr